first of all it is on its side.
what kind of lighting do you have? they like a fair amount of light. i do not know if halides are needed, but it does need to be above 5w per gallon.
is there enough flow on the coral. cup corals are notorious for getting detritus stuck in the middle causeing die off from the center out.
what are your Ca and alk levels? these are really slow growing corals, but they do need good Ca and alk levels.
i have a
cup coral that is many years old. right now it is two tiny little groups of polyps. i lost 99% of the colony a year ago. i fragged it and this is all that is left. within that year they coral may have grown a 1/4". really slow.
G~